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Help Support the V-BID Center

Individual donations to support the V-BID Center's efforts are always appreciated. For more information, please email or call (734) 615-9635.

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V-BID Center Spring Update 2017:

It’s been a busy past few months at the V-BID Center.  Check out our 2017 Spring Update to see what’s been happening.

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New V-BID Animated Video:

The V-BID Center proudly presents our new animated video, “Moving from Volume to Value: Aligning Providers and Consumers”.  Watch the video




Alliance for Health Policy Health Care Summit:

On Tuesday, July 18, the Alliance for Health Policy held a half-day summit in Washington, DC to examine how to improve care for patients with complex chronic conditions.  Dr. A. Mark Fendrick, MD, spoke during the Coverage and Chronic Care Panel from 10:15 – 11:15am.  Read More


Michigan Association of Health Plans Summer Conference:

On Friday, July 21, Dr. A. Mark Fendrick, MD, presented at the annual MAHP summer conference during the general session, entitled “The Future of Value-Based Payment Models and the Impact on Pharmacy”.  Read More


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The V-BID Center produces issue briefs across payer, provider, and consumer measures to innovate health care services, benefit designs, and payer strategies balancing cost and quality of care.

The V-BID Center collaborates with diverse, yet aligned organizations on an array of health policy and implementation measures addressing the challenges and innovations across the United States health care system.

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The Center for Value Based Insurance Design

Leads efforts to promote the development, implementation, and evaluation of health benefit designs balancing cost and quality. A multidisciplinary team of faculty first named and published the V-BID concept, guiding this approach from early principles to widespread adoption in the private and public sectors.

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In the video below, V-BID Center director, Dr. Mark Fendrick, MD, discusses the V-BID concept.  Click through the video library to view other videos on V-BID Center initiatives.