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Help Support the V-BID Center

Individual donations to support the V-BID Center's efforts are always appreciated. For more information, please email or call (734) 615-9635.

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V-BID Center Advocacy Group

Help support the V-BID Center and become an advocate for value-based, rather than volume-based health care delivery.

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Putting Patients First: Morning Consult Releases Drug Rebate Op-Ed:

The Morning Consult has published an opinion-editorial co-authored by V-BID Center Director, Dr. A Mark Fendrick, and President & CEO of the PAN Foundation, Dan Klein.  Read More



RealClear Policy Op-Ed:

An op-ed by V-BID Center Director, Dr. A Mark Fendrick, was recently published by RealClear Policy.  Read the full story


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AMSA Health Care For All Webinar:

On Monday, February 11th, Dr. Mark Fendrick, Director of the V-BID Center, spoke during an AMSA Health Care For All (HCFA) Health Scholars Webinar. Read More



Health Care Transformation Task Force Webinar:

On Tuesday, February 5th, 2019, Dr. A. Mark Fendrick, MD, Director of the Center for Value-Based Insurance Design (V-BID), spoke during the HCTTF Consumer Engagement in Benefit Design webinar. Read More


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The V-BID Center produces issue briefs across payer, provider, and consumer measures to innovate health care services, benefit designs, and payer strategies balancing cost and quality of care.

The V-BID Center collaborates with diverse, yet aligned organizations on an array of health policy and implementation measures addressing the challenges and innovations across the United States health care system.

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The Center for Value Based Insurance Design

Leads efforts to promote the development, implementation, and evaluation of health benefit designs balancing cost and quality. A multidisciplinary team of faculty first named and published the V-BID concept, guiding this approach from early principles to widespread adoption in the private and public sectors.

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In the video below, V-BID Center director, Dr. Mark Fendrick, MD, discusses the V-BID concept.  Click through the video library to view other videos on V-BID Center initiatives.